Sunday, 20 January 2019

The Zurich Story

Zurich is uniquely positioned in Malaysia where we offer a wide range of Insurance and Takaful solutions – covering conventional products of Life Insurance and General Insurance as well as Shariah-compliant products of Family Takaful and General Takaful under one single brand.
Zurich General Insurance Malaysia Berhad caters to the protection needs of individuals and business owners through a broad spectrum of general insurance solutions spanning motor, travel, property, financial and personal lines, small to medium enterprises as well as large industrial risks.
Zurich Life Insurance Malaysia Berhad on the other hand offers a comprehensive range of life insurance products which includes medical, health, savings and investments solutions to address customers’ financial security needs.
Additionally, Family Takaful as well as General Takaful shariah-compliant solutions are also made available to customers through our sister companies, Zurich General Takaful Malaysia Berhad and Zurich Takaful Malaysia Berhad. With a combined network of branches across 40 locations nationwide and the support of dedicated employees, agency force, distributors and reputable partners, Zurich is committed to deliver what matters, when it matters, to our customers in Malaysia.
The insurance industry is changing in some exciting ways, and so are we. Our customers have different needs and expectations based on their experiences with other changing sectors. Our competitors are taking on new shapes, and our role as risk experts is being expanded by the digital revolution which is rewriting the rule book for many elements of our business.

To get prepared for these very different needs and expectations, we need to forge ahead with our strategy that is rooted in customer focus, simplification and innovation. But we also need to go deeper. If we are going to have clarity on what we offer to our customers in a digital age, we need to have clarity on why we are relevant to them and how we deliver that relevance. To do that, we need to have clarity on our purpose and values.

The new purpose and values statements are a new and simplified approach to articulating why we are relevant and how we deliver that relevance, no matter where these transformational forces take us. These statements better align with our customer-focused strategy, and provide a “north star” to understanding how we can thrive in this era of change. 
Our purpose:
  • To protect you.
  • To inspire confidence.
  • To help you reach your full potential.
Though simple, these three statements go beyond what it is we do for our customers and embrace the more fundamental impact we have on people’s lives. They capture the core essence of what we provide, enabling people, business and communities to face a world of risk with confidence. When looking at how we’ll deliver going forward, we will evolve our Zurich Basics and condense them into three core values:
  • We embrace new ideas to exceed customers’ expectations. 
  • We are one team and value the diversity and potential of every individual.
  • We deliver on our promises and stand up for what is right.






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